President's Message

Dear Members;

This years Board has been working to make social media a working tool for our chapter. The goal of committing to the Showcase House was to use this platform as an opportunity to create and execute an example of the benefits of working with a professional ASID team. Not just Designers but the team it takes to make a space like this happen, the Industry Partners. The list is long, starting with Don Boline of Concepts Builders acting as our General Contractor thru the list of suppliers for stone, appliances, carpet, paint, lighting. A true group effort, one that has been stalled but not stopped by ‘the virus’. It is even more important to note that those that committed have honored their commitment even after the going has gotten a bit rough. 

A very entertaining Video was developed and shot by the Talianko team , Debbie and Evan, that continues to push the information about this space out to the public, thanking our Sponsors and keeping our Membership current as it relates to our chapters talent.  The story includes the ASID Design Team (Lynnelle, Mary, Nora, Goli and Myself) and the industry partners too many to mention here. I thank all of you for working so hard to insure that this project sees the light of day!

In addition to the Showcase project, Keep your eyes open for opportunities developed by our Communications Director Christine Jahan to use Zoom and other Social Media outlets to continue to reach out and support our membership and offer alternate ways to get together to be social and share each members ‘how to’ survive. Also Sabina Loos and Margaret Renzulo are working to redesign how our Industry Partners reach out with their information since the monthly mixer as we know it is on hold. When you see something on social media, like it, comment, and share. Be a part of this successful effort to connect.  

Look for postings on the ASID Web Site, Instagram and Facebook  regarding panel discussions, CEUs and other interactive ways to stay in touch and actually prosper during this season of uncertainty. A schedule will be forthcoming to help direct you to the programs that mean the most to you. 

In the meantime we should all look for signs that things are going to turn around, and they will, and when they do the Pasadena ASID Chapter will be a part of that successful turnaround. Please accept this invitation to be a part of that new day. 

Most Sincerely, 

Susan Sawasy, ASID, CID, NCIDQ

President